Optimal WellnessNaples
Aerial view of downtown Naples at sunset, the sun low over the Gulf

Downtown Naples1st Ave NOpen 7 days

Care that moves atthe pace of the Gulf.

Practitioner-led aesthetics, weight loss and hormone care, a few minutes from the beach. Every plan starts with a free consultation and a clear price before anything's booked.

5.0 on Google from 500+ reviews
Open 7 days, 8am to 8pm
848 1st Ave N, Suite #100
Our practice

A retreat's calm. A clinic's care.

Optimal Wellness began with a simple belief: medical care should feel personal, never transactional. We've kept it that way. Consults aren't rushed, advice is honest, and your plan is built around you, not a package.

Step off 1st Ave N and the pace changes. You'll be seen by the same licensed medical team from first conversation to follow-up.

Freeconsultation for every new patient
7 daysa week, 8am to 8pm, same hours every day
5.0on Google, from 500+ patient reviews
A client resting during a facial treatment beside a bright window
Price first.You'll know what it costs before anything's booked.
Why Naples stays

Four promises, kept daily.

  1. Practitioner-led, every visit

    Your consult, follow-ups and plan are handled by our licensed medical team. Never a rotating cast.

  2. Advice we'd give family

    If we wouldn't recommend it to our own family, we won't recommend it to you.

  3. A price before a booking

    What it costs is what it costs. No package pressure, no add-on theater.

  4. Naples, through and through

    Real follow-up from a local team on 1st Ave N. Not a call center, not a chain.

Portrait of Michelle Ham, ARNP-C, founder of Optimal Wellness
In loving memory
Our founder

Michelle Ham, ARNP-C

Founder of Optimal Wellness

Michelle built this practice on the belief that medical care should feel personal, never transactional. That belief shaped every consult, every protocol and every patient relationship for more than a decade.

Our team carries it forward with the same standards, the same warmth and the same Naples practice. The work continues. The mission hasn't changed.

Care like family.The Optimal Wellness Naples team
The team

The people you'll actually see.

Every visit is with a member of our medical team. Not a rotating roster, not a chart number.

Medical direction by Victor Cruz, MD, our Medical Director.

  • Victor Cruz, MDMedical Director
  • Alexandra Moon, APRNAdvanced Practice Registered Nurse
  • Robert Hall, APRNAdvanced Practice Registered Nurse

Our Naples care teamThe faces who'll welcome you and look after you on 1st Ave N.

  • A member of our Naples care team
  • A member of our Naples care team
  • A member of our Naples care team
  • A member of our Naples care team
In their words

Naples has had a lot to say.

Our rating is the average of the reviews our patients chose to leave on Google. Read them where they were written.

Read our Google reviews
Your first visit

No surprises, start to finish.

Nothing's booked on the day unless you want it to be.

  1. 1

    A free consultation

    We listen to what you want to change, look at your history and talk through what's realistic for you.

  2. 2

    Your plan, and its price

    You leave with a clear plan and a clear number. No package pressure, no card on file.

  3. 3

    Care, then follow-up

    Treatment with our medical team, specific aftercare, and a follow-up to review how you're doing together.

Questions

The things everyone asks.

Still wondering? Call us on (239) 360-6253, any day from 8am to 8pm.

Do you offer free consultations?

Yes. Every new patient gets a free consultation with a member of our medical team. No commitment and no card on file. We walk through your goals, your labs if they're relevant, and a clear plan.

Who will I actually see?

A member of our licensed medical team, every visit. Our medical weight loss and hormone programs are supervised by our medical director, Victor Cruz, MD.

How much do treatments cost?

It depends on what you and your practitioner decide on. You'll get a price at your free consultation, before anything's booked, with no hidden fees.

Can I combine treatments?

Often, yes. We'll tell you honestly which combinations make sense and which to space out. We won't stack treatments to pad a bill.

Do you accept insurance?

Most aesthetic and wellness services are self-pay. Some lab work and medical consultations may be billable to insurance, so ask us at your consultation.

Downtown Naples rooftops and palms at golden hour Downtown Naples, FL 34102
Visit us

Come in from the heat.

Address
848 1st Ave N, Suite #100
Naples, FL 34102
Hours
Open 7 days, 8am to 8pm

THE PATIENT AND ANY OTHER PERSON RESPONSIBLE FOR PAYMENT HAS A RIGHT TO REFUSE TO PAY, CANCEL PAYMENT, OR BE REIMBURSED FOR PAYMENT FOR ANY OTHER SERVICE, EXAMINATION, OR TREATMENT THAT IS PERFORMED AS A RESULT OF AND WITHIN 72 HOURS OF RESPONDING TO THE ADVERTISEMENT FOR THE FREE, DISCOUNTED FEE, OR REDUCED FEE SERVICE, EXAMINATION, OR TREATMENT.

Stay in touch

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New services, seasonal offers and practical advice from our Naples team. Nothing more often than it's useful.

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